The Rise & Grind Blog, From Pure Grind Coffee

Coffee Snob Thomas Jelneck Coffee Snob Thomas Jelneck

What Your Favorite Seasonal Drink Says About You

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It’s that time of year again when the outdoor temperatures begin to drop, and you might start to be enticed by a hot, heart-warming cup of joe. As the seasons change, so do your coffee preferences, unless you’re the chilled-to-the-soul type who’ll gladly enjoy an iced coffee in freezing temperatures. Time to face the truth —- we may not mean to, but we judge the coffee orders of those in front of us in line. Whether you think their order is too sweet, too bitter, or just downright strange, here’s what their seasonal drink choices say about them.

Peppermint Mocha

You start putting up your Christmas decorations before Thanksgiving, and by December 1, the whole roof is covered in lights. You enjoy the finer things in life and tend to be a little extra —- but aren’t we all?

Dirty Chai Latte

You have an extensive knowledge of indie movies and rotate three pairs of non-prescription reading glasses. You use the same blanket you’ve been using since childhood to curl up on the couch and relax to achieve maximum comfort. If it’s not broken, why fix it?

 
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Hot Chocolate

You have a lot of stuffed animals. You blow on soup that's too hot. You love fuzzy blankets, fuzzy slippers, fuzzy jackets.

Caramel Apple Latte

You are warm-hearted and a friend to all. You take in strays and volunteer at the library in your free time, and you will cry if someone yells at you.

Salted Caramel Mocha

Fun-loving and witty — you never miss an opportunity to tell a dad joke. The only way you know how to flirt is through slight insults. Just like the drink, you’re sweet, but also a little salty!

Gingerbread Latte

Protective over the little things in life, because you want to wrap everyone and everything you love in bubble wrap. You are a perfectionist, and someone who always has to have the last word. Favorite hobby is binge watching Black Mirror on Netflix.

 
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Eggnog Latte

You host the extravagant Christmas party people are dying to go to. You love being the life of the party, and you are the king/queen of the people pleasers. You dye your hair but decide that you want to change it back to the original everytime.

Apple Cider

No caffeine? How are you supposed to get your Christmas shopping done without caffeine?! How did you get on this list?!

Regular Eggnog

Not caffeinated, but it's got booze. You can stay.

 
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Black Coffee

Seasons don’t matter to someone who thrives on consistency year round. Hot or cold, you drink black coffee because you’re bold. You don’t like to beat around the bush and are a strong believer in simplicity.

A Firm Coffee Foundation

Whatever your coffee preferences may be, always start with freshly roasted, lively flavored, rich beans from Pure Grind Coffee. Oh, and that eggnog, don’t skimp on the bourbon, it’s 2021 after all. Get shopping!


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Bring Your Hustle Home

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It feels like we’ve been working from home forever. We’ve killed damn near every germ we’ve come across, and our hands are peeling from all the sanitizing. Although some gyms, breweries, and salons are opening back up, life just isn't the same and neither is the hustle. It might feel like the universe is closing down on you. You’re a hustler, so you can’t stand the feeling of being unproductive. But just know that with the virtual time we are in, it’s important to take your hustle online! Continue managing your brand identity and build trust with your community during these crazy times by getting your business on the internet.

Fire Up The Blogging Machine

If you’re not already blogging, what are you even doing? Blogging is essential in business and marketing. Your writing will give you more visibility online and establishes you as a thought leader, which will create growth in your business. Plus, it drives traffic to your site, helping your hustle stay alive. When all of this passes and things start to open up again, you’ll want your audience to remember you and come to you during the good times.

VLOG The Hell Out Of Your Hustle

Videos are the way of the world right now. The set-up can be as simple as your iPhone placed up against a stack of books, or your laptop open right in front of you. Seriously, even musicians are releasing social distancing music videos made on Zoom and FaceTime. It’s the aesthetic. Don’t focus on perfection; just get the content done. If you’re a brewery, for instance, do a DIY video for your regular bar patrons to brew up the good stuff at home. People want visuals. They want to do all the same things they were doing before — and they need you, the expert, to be there for them and let them know they can do it. Get creative, demonstrate your know-how, and build that trust and relationship with your client base.

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Get Your Voice Heard With A Podcast

Your audience should be able to digest what you’re putting into the world in all sorts of ways — reading, watching, and listening. Podcasting gives your audience a whole other platform to consume your content. You don’t need fancy equipment, and you can record remotely. With just a click of a button, your clients can get the juicy information they need right from you. And it gives them something more to do while at home!

Sharing Is Caring

After you’ve got your content created, it’s time to get it all online. Share links and spread your message on the proper social media channels that work for you. Clearly, if you are a brewery, you may not want to be posting on LinkedIn. However, Instagram is a great place to give tutorials to your followers. If you’re a personal trainer, post some workout videos to get your clients moving. If you’re a hairstylist, help your clients manage their quarantine hair for their virtual meetings. Either way, your audience needs you, and the hustle never stops.

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Grind. Drink. Repeat. Hustle.

All good hustles begin with a smooth cup of freshly ground Pure Grind Coffee. You’re going to love this coffee and it might just freaking change your life. Grab a bag below and keep hustling on. Now, go kick some ass and take some names.


 
Original Blend Small Batch Coffee Beans
$21.99

You need these small batch coffee beans in your life. They’re bold. They’re delicious. They don’t apologize for being their awesome self. Our kick-ass beans come from the mountains of Central and South America and boast low acidity with an amazing bold flavor profile that will probably change your life.

Each batch of Pure Grind is meticulously roasted in small batches so your beans will be amazingly fresh AND awesome. Enjoy a 16oz bag today!.

Quantity:
Add To Cart
 
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Don’t Pull Your Hair Out, Mom. Drink Pure Grind.

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What Freaking Day Is It Today?

It’s day ??? in quarantine. Hair is not washed. Clothes have not been changed in days. Did I even put deodorant on? I think I brushed my teeth, but who knows. My nights have now turned into sitting on the edge of the couch staring at the ceiling. Sometimes the wall. Sometimes the floor. Depends on the mood. I need a nap, but in between playing with Tommy’s toes and cleaning Karen’s messes, there is no time. There is NO time.

Viruses Suck

I’ve been thinking a lot about this virus horseshit. Not only are we surviving a novel disease, but we are surviving the quote “home-based learning.” Coronavirus school closures have turned us parents into teachers of the freaking of the year, and I sure as hell don’t remember asking for a career change. Like why does it matter what 26 + y = x is? We spent our lives learning algebra and we never even freaking use it. So why do I have to teach it? I just want to tell my kid, just be stupid then. We are not built for this!

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We’re ALL Going Crazy

After this, I promise to never cancel plans with friends, be too busy for a date night (although I want to kill my husband...), and I sure as hell will appreciate my child’s teachers more. Give them all raises. Teachers are not paid enough. I know now from personal experience!

When someone asks me if I am okay, I laugh maniacally and twitch an eye. Check on your homeschooling moms. We are not okay.

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Mommy Needs A Little Freaking Quiet Time

Tune the children out. Hide in your closet. You’re probably thinking about partaking in God’s favorite juicy lettuce for the first time, a shot or 8 of Jack Daniel’s, a couple hits of CBD, but the fix you REALLY need is from Pure Grind Coffee. We are as essential as the rest of them. We’re not sure what day it is either, but with our coffee, it doesn’t matter. While sipping this delectable magical juice, counting down the days until school starts again will become more tolerable. It’s not a cure, but it’s a critical tool in your parenting kit. We are in this together. Now drink up because you have to clean up the paint little Karen put on the walls, and stop little Tommy from eating chalk.


Snag A Bag And Snag Some Sanity

 
Original Blend Small Batch Coffee Beans
$21.99

You need these small batch coffee beans in your life. They’re bold. They’re delicious. They don’t apologize for being their awesome self. Our kick-ass beans come from the mountains of Central and South America and boast low acidity with an amazing bold flavor profile that will probably change your life.

Each batch of Pure Grind is meticulously roasted in small batches so your beans will be amazingly fresh AND awesome. Enjoy a 16oz bag today!.

Quantity:
Add To Cart
 
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Video Conferencing Pro-Tips : Put On Some Freaking Pants

Right now, life is freaking hard. It’s stuck in line at your least favorite coffee chain being served overly-sweetened, burnt coffee hard. But we’ll adapt. It’s what we do. We hustle, we grind, we go with the flow, and we make the most of it. It means learning to work at home, to shut out the noise, the distraction, and get shit done.

It also means learning to navigate how to actually get shit done at home. Meetings don’t stop just because it feels like the world did. Most businesses have chosen Zoom as their video conferencing platform of choice. If you’re new to this whole video conferencing thing, we’ve got your cheat sheet to zooming success.

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Put In The Work

Put in the Work First things first — everyone wants to see your dog. Stop pushing Sgt. Fluffers out of the screen, and let them join the meeting. This is your pet’s moment to shine, and who knows, they may have a lot to say on today’s boring assed topic.

Now that you know your dog is more important than you, it’s time to learn how to use the video conferencing platform. Just like everything, there’s a learning curve, and it’s up to you to actually learn how to use the platform.

Scheduling

Learn how to schedule a meeting. We’re all pressed for time, and no one has the twenty minutes to waste while you figure out how to set up the Zoom call in the first place. Quickly schedule a meeting by pressing ⌘Cmd + I on a kickass Mac or Alt + I on a crappy PC.

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Angle That Camera

Listen, we know the best part of working from home is that you only have to be business up top. But please, for everyone’s sake, put on some pants — and double-check that the camera only shows you from the waist up. No one wants to see your underwear.

Audio

If you’re not talking, mute your microphone. No one wants to hear the background noise of Sharon’s dishwasher throughout the entire meeting or your screaming parakeet Mikey. Take the time to learn how to quickly mute and unmute your audio. For Macs, just hit ⌘Cmd + Shift + A, and for PC users, hit Alt + A.

Video

We might want to see your cat, but we don’t want to see your cat’s butthole, so learn how to shut off your video without leaving the meeting. To quickly turn off your video, hit ⌘Cmd + Shift + V on a Mac or Alt + V on a PC.

Security

Let’s talk zoom-bombs, the term for when unsavory characters hijack your video conference and use it as an opportunity to share crude and lewd imagery. Most people have been blaming zoom-bombs as a security flaw within the platform, but they’re actually a result of user error. Zoom has plenty of features that prevent strangers from hijacking your meeting, so learn how to use them.

Password

Like most things you want to keep secure, you should set a password for each and every Zoom meeting you create. When you set up a meeting, just check off the box that says “Require a meeting password.” And for the love of God, make it something creative. Every internet troll is going to guess that your password is the company name. At least add a 123 to the end of it.

Unique Meeting ID

Zoom assigns a meeting ID to every conference. If you don’t tell it to generate a random ID, it’s going to use the one associated with your account. This means once someone has your ID, they have access to basically every call you make. Take full control of your meeting by generating a random ID each time.

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Waiting Room

You guessed it — Zoom’s waiting room is indeed a waiting room. Attendees wait here for the host to let them in. Someone in the waiting room that you don’t know? Don’t let them in. It’s as simple as that.

We’re living in a different world, but that’s no excuse to stop hustling. Rolling with the punches is what we do. So keep going, keep grinding, and keep making it happen. Now more than ever, it’s your time to kick some ass, and please, put on some damn pants — even if no one can see them.


Kick Some Ass With Some Pure Grind Social Distancing Blend

 
Original Blend Small Batch Coffee Beans
$21.99

You need these small batch coffee beans in your life. They’re bold. They’re delicious. They don’t apologize for being their awesome self. Our kick-ass beans come from the mountains of Central and South America and boast low acidity with an amazing bold flavor profile that will probably change your life.

Each batch of Pure Grind is meticulously roasted in small batches so your beans will be amazingly fresh AND awesome. Enjoy a 16oz bag today!.

Quantity:
Add To Cart
 
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The Glory of the Side Hustle

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It’s the freaking weekend. You’re home from work and you’ve got some free time, but you don’t know what the heck to do with it. You’re a hustler and you don’t want to sit back and watch Netflix; you want to grind. So what can you do? Side hustles are the epitome of being a grinder, as they keep us hungry and wanting more. Get your ass off the couch and let’s do this.

What is a Side Hustle?

Side hustles are money-making opportunities we can do outside of our typical jobs to gain more revenue and a credible reputation in the long run. Most people hone their side hustle over the weekend, but truly, you can put time into your side hustle whenever you feel like it needs your attention.

Get Moving

Now that you can see how a side hustle would be useful to you as a grinder, here are some ideas that might get your mind racing on what you can do. One of the biggest side hustles is flipping items on Ebay or Craigslist. Simply buy a product for cheap then turn around and resell it on eBay for a nice profit! Another great side hustle is the delivery service. Driving people through Uber and Lyft or delivering food through Grubhub or Postmates all require little effort, some patience, and a decent side hustle! If you have a passion or hobby, create a business out of it. Entrepreneurship is the way of the world now.

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Pure Grind

Need some inspo? You’ll find it right in your coffee cup. Pure Grind was actually established as a side hustle. Damn right. Our founder is the CEO (and chief coffee brewer) of a very successful digital marketing agency. But he craved more. He lives and breathes damn good coffee and he wanted to sell it to the masses. Now here we are. Hustling bags of beautiful beans and killing the game. You can, too. Awaken by letting that brew boil in your body.

Now that you’ve got the jist of the side hustle, the next time your bored and don’t know what to do with yourself, instead of sitting back and relaxing, keep hustling! Oh and before you’re out the door, don’t leave behind your cup of Pure Grind. It’s the fuel for your hustle.

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Want to give the gift of snobbery? Check out our Coffee Snob shopping guide to fuel your friends’ and family’s hustle, too. Don’t let your loved ones drink shitty coffee.


 
Pure Grind Coffee Snob Starter Kit
$78.50

Join the coveted coffee snob club with this coffee snob starter kit. You’ll get 3 16oz. bags of freshly roasted awesomeness and your choice of either a French Press or Coffee Grinder.

The Pure Grind Coffee snob starter kit ensures that your path to pure coffee snobbery will be short. Tear open that bag (with dignity of course), take in the heavenly aroma, grind those beans to perfection, brew, sip, sip some more, and then go and brew some more. Welcome to coffee snobbery at its finest, welcome to Pure Grind Coffee.

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The Official Coffee Snob Gift Giving Guide

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Do you want to have the hap-hap-happiest Christmas ever? Then you need to follow this freaking amazeballs coffee snob gift guide! At Pure Grind, we’re not about hugs and hot cocoa. We’re not merry and bright. We’re hustlers who drink damn good coffee. Ditch the frothy, Christmas-in-a-cup-flavored bullshit. Coffee should be drunk in its natural state — dark, raw, and bold. Respect the bitchin’ bean. With that said, your bag of boldly-roasted beans needs some accessories to go with it. Give the gift of kickass coffee snobbery this holiday season. Or you’re getting coal.

Steady Stream of Hustle

Skip the single-dose and opt for triple danger! The small-batch subscription of Pure Grind coffee is what everyone needs in their life. It’s bold and unapologetic for being its awesome, authentic self — just like you. Each batch of Pure Grind beans is meticulously and freshly roasted. Subscribe and get the bags delivered right to you via the magical mobile delivery service. It’s the fuel you need for your hustle, you freaking badass.

 
 

Coffee Snob Starter Kit

You’re already a kickass coffee snob, so it’s best you gift this Coffee Snob Starter Kit to someone in your life who desperately needs a good bump. Your friends need to join the coveted coffee snob club, and this is the place to start. It comes with three bags of freshly-roasted awesomeness and the choice of either a French press or coffee grinder. The Pure Grind Coffee snob starter kit makes for an amazing gift to convert coffee heathens to the light.

Pure Grind Coffee Snob Deluxe Kit

The Pure Grind Coffee Snob Deluxe Kit comes with everything you need to pursue the coffee snobbery arts. Three bags of freshly-roasted Pure Grind whole beans, one French press, and one coffee grinder. You’ll NEVER drink coffee the same, and you shouldn’t anyway.

 
 

Gift Card

If you want something simple, gift the gift of coffee awesomeness. A Pure Grind Coffee gift card makes a perfect gift for the purist, the go-getter. Fuel the hustle with a Pure Grind gift card. This gift card never expires. And to your friends who choose to continue drinking crappy coffee, say, "Merry Christmas. Merry Christmas, Merry Christmas, Merry Christmas, kiss my ass. Kiss his ass. Kiss your ass. Happy Hanukkah." Cheers!

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FOMO

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FOMO. It’s a word you’ve heard all too much and yet, something you can’t live without. It’s the fear of missing out on experiences when you see other people doing them. It is very easy as hustlers to fall victim to FOMO when in your daily grind, as we like to compare ourselves to other people. Here’s a few tips to ditch the FOMO. You’re no victim. Boss the F up.

Take Social Media Fasts

In order to avoid FOMO, turn your freakin’ social media off so we avoid the distraction of what other people are working on. When working on a big project, attending important events or even before vital meetings, turning off social media may be just what you need to focus on your brand and not think about what other people are doing in your market. A true entrepreneur never compares themself to others. Compete only with your damn self.

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Create With the Customer in Mind

It’s very easy in business to see a new tech solution or creative process and instantly get worried about missing out on this new idea or process. However, what people fail to recognize is that acquiring this new tech will typically lead to increased cost-to-consumer. Rather than get overwhelmed by all the new tech and increasing costs associated with it, focus on making the customer happy with what you already have. You might discover that as a hustler, you can make the customer happy without the shiny new things. That’s the real, no-bullshit human-to-human connection.

See Things Through

The biggest problem with FOMO is that people typically like to jump from thing to thing when they fall victim to FOMO. It’s crucial as businesspeople that before throwing our hands up and moving onto the next damn fad, we buckle down and see the strategy we currently have in place through. This ensures that we work hard on what we currently have rather than jump ship whenever shit goes wrong. Finish what you started, dammit.

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FOMO is a difficult thing to navigate in business, but if you can avoid falling victim to it, then your business will thrive. Yoda — the OG motivational guru — said, "Fear is the path to the dark side. Fear leads to anger. Anger leads to hate. Hate leads to suffering." So stay grounded in your hustle, grab that cup of Pure Grind, and keep things rolling.


Grab Life By The Beans And Snag Some Pure Grind Coffee

 
Original Blend Small Batch Coffee Beans
Quick View
Original Blend Small Batch Coffee Beans
$21.99

You need these small batch coffee beans in your life. They’re bold. They’re delicious. They don’t apologize for being their awesome self. Our kick-ass beans come from the mountains of Central and South America and boast low acidity with an amazing bold flavor profile that will probably change your life.

Each batch of Pure Grind is meticulously roasted in small batches so your beans will be amazingly fresh AND awesome. Enjoy a 16oz bag today!.

Quantity:
Add To Cart
 
Read More
Motivation Thomas Jelneck Motivation Thomas Jelneck

Distractions, Distractions, Distractions.

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When you look at the world today, there are freaking distractions almost everywhere. Take driving. You’re on your commute and there are bullshit billboards to look at, there are too many damn ads during your favorite podcast, and then your phone buzzes with a text from a potential client. All of this happens just within your daily commute. It’s crazy to think about how many things we get distracted by on a daily basis. It’s overwhelming to even think about how to turn them off. The key to ending distractions lies within yourself.

You’ve Gotta Focus

Many reports have shown that attention spans are falling quickly. Human attention spans have dropped from 12 seconds in 2000 to around eight seconds today. *gulp* This is an eye-raising number to think about. Something will typically have your attention for only about eight seconds at a time, and once that eight seconds is up, our brains are moving on to the next thing. We don’t have enough time in a day to waste any second on bullshit. It’s why elevator pitches and quick sells have become so common in the workplace. It’s also why you keep falling off your grind — because of the massive amounts of distractions in your world. Change your scenery, and get creative again.

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Simple Distraction-Solvers

Now I know what you’re thinking: How can I eliminate distractions in my life right now? Hold on. The first thing you have to remember is that distractions come from within. While there’s plenty of things that could distract you in the outside world, it’s ultimately you that chooses to take them in. So what can you do?

Well, let’s start with the biggest distraction in 2019… the damn cellphone. We love our phones. In a recent study, King University found that the average person touches their phone an average of 2,617 times a day. That’s freaking nuts. Shut. That. Shit. Off. For five minutes, for a half an hour, or for a day. Put it aside and get your work done.

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As an entrepreneur, you are going to deal with a lot of BS and a lot of distractions. But one thing’s for sure: Our blend of the best damn dark brew will wake you the F up and help you focus. So drink up — it’s time to kick the ass of any distraction that stumbles across your path.


Be Less Distracted & More Caffeinated With Pure Grind

 
Original Blend Small Batch Coffee Beans
$21.99

You need these small batch coffee beans in your life. They’re bold. They’re delicious. They don’t apologize for being their awesome self. Our kick-ass beans come from the mountains of Central and South America and boast low acidity with an amazing bold flavor profile that will probably change your life.

Each batch of Pure Grind is meticulously roasted in small batches so your beans will be amazingly fresh AND awesome. Enjoy a 16oz bag today!.

Quantity:
Add To Cart
 
Read More